About AppearAI

A free tool that measures
AI visibility.

AppearAI shows how often AI engines recommend a brand when buyers ask for options, which competitors get recommended instead, and whether the brand's website gives AI crawlers what they need.

Why it exists

Search rankings don't tell you what AI says about you.

More buyers now ask AI assistants for recommendations instead of scrolling search results. There are no rankings in an AI answer: a brand is either named or it isn't.

AppearAI asks the AI engines the questions real buyers ask, live, and counts how often a brand shows up. Anyone can run a scan for free.

Live answers, not estimates
Every scan sends real questions to Claude and Gemini and checks the answers that come back.
Transparent results
You can read what each engine actually answered for every question, so you can see why a brand did or didn't appear.
Free to use
No signup and no email required. Scans are limited per day to keep the tool free for everyone.
The AI Appearance Rate™

One number for
AI visibility

AI answers are probabilistic: the same question can get a different answer each time. A single check tells you very little, so AppearAI asks many questions across more than one engine and counts appearances.

The AI Appearance Rate (AAR) is the share of live AI answers that name the brand. It gives a simple, comparable number you can track over time.

The formula
Answers naming the brand ÷ answers checked × 100
Each free scan: 20 buyer questions × 2 engines = up to 40 live answers
ClaudeLive
GeminiLive
ChatGPT and PerplexityComing soon
20
buyer-intent questions written for each scan's category and market
2
AI engines queried live in every scan, with more being added
7
technical checks on the website, from AI crawler access to structured data
Try it

See how often AI
recommends you.

Run a free scan in about two minutes. No signup needed.

Run a Free Scan → Read the AAR Methodology